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Now days, more and more people are using voice search. With smartphones and smart speakers, people can now search online using their voices instead of their fingers. And this affects businesses in various ways through digital marketing. Because, every one is using voice search regardless of whether they are illiterate, literate, children or old people using voice search properly can helps boost your business. The importance of voice search, as mentioned above, is that it makes it easier for people to find information online. They can just ask a question instead of typing keywords. For example, instead of typing "best IT company in Perinthalmanna", they can say "which is the best IT company in Perinthalmanna?" This is the quick and hands free way to search , and that's why many people using voice search. So, it helps you increasing your overall website traffic and business. voice search helps people to search more efficiently. They can ask questions like "what time does TECHZERA office close today?" which means that businesses have to focus to some extent on long tail keywords in their content so that it suits the voice searches. People usually use voice search to find the local businesses, like restaurants, shops or services nearby. That's why local search engine optimization is important. This involves developing local SEO to attract more customers and stay ahead of the competition. In conclusion, voice search is changing online world. Businesses must change too. By making your websites and content work well with voice search, you can get more customers and stay ahead of others. At TECHZERA, best it company in Kerala, we can help you optimize your website for voice search. Our team of experts will work with you to identify the right keywords, creating voice friendly content, improve your website's ranking and increase your business. We will also help you develop a local SEO strategy to attract more customers in your area. By working with us , you can stay ahead of the competition and make your website voice search friendly.